A search engine results page (SERP), is the listing of web pages returned by a search engine in response to a keyword query. The results normally include a list of web pages with titles, a link to the page, and a short description.
Title tag is the most imp. on page element and influences rankings in a great way. A title tag is like an headline of a newspaper.
Google generates page titles and descriptions in a completely automated way and takes into account both the content of a page as well as references to it that appear on the web. The goal of the description and title is to best represent and describe each result and explain how it relates to the user’s query.
Title tag is critical to giving users a quick insight into the content of a result.
The following tips must be considered for managing your title tag
1. Always use Page descriptive and concise Page title. Avoid vague descriptors like “Home” which doesn’t convey to either search engines and users.
2. Every page must have a Unique title tag. Never repeat title across pages. Does each page of your website has the same content ? No ? Then why should titles be same.
3. Avoid keyword stuffing. It’s ok to have a few descriptive terms in the title, but there’s no reason to have the same words or phrases appear multiple times.
At Ultraseo – an Seo India Company , We never indulge in any such practice which can harm your site’s ranking in search results.
















