You must have heard that in order to win someone else has to loose. If you are starting a new business the first thing you do is to check what other people in business are doing and how successful are they in their business. Every field has its’ own competitors. If there was no competition how would you tell who won and who lost?

A Good competitive analysis must cover the following areas:

• What keywords are competitors targeting ?
• How well are they ranking for their targeted keywords ?
• Is their internal link structure well optimized ?
• How quickly is their site rendering ? Remember, site speed is also a ranking factor
• Is their content well optimized for targeted keywords ?.
• Look at the total no. of backlinks for your competitor.
• Which pages are receiving the most no. of backlinks. Is the content compelling ?
• What strategies should be implemented to make your website stand out from your competitor ?
• What is missing in your website?

Always analyze the content other websites are writing. By looking at their content you can easily make out the difference. You will be able to write better and see where are you lagging behind and what all should be considered if you are writing some content. Compare the title and description tags within what you are writing and what the other websites are writing. This will make it easier to compare why they have a better page ranking in Google than you and how can your increase your website’s page rank.

All these and many more lead to competitive analysis of your website. You need to check all these in order to make sure you are going on the right track. We an SEO India company analyzes all these and many factors that affects your website’s ranking that too in an affordable price. If you want your website’s presence to be shown on search engines, contact us